WARNING: This page is riddled with spoilers, so if you’re not up to date with the series you’re going to find out some character’s promotions / demotions! Tread with caution if you don’t want to be spoiled.
Timeline
 | Freja | Freja’s POV | F | May 2006 Los Angeles |
 | Violet | Violet’s POV | V | November 2009 – January 2010 New York City |
 | Always You | Ethan’s POV | AY | December 2012 London |
 | Just Friends | Violet’s POV | JF | April / May 2013 London |
 | Secret Summer | Violet’s POV | SS | June 2013 Greece |
 | It’s Complicated | Violet’s POV | IC | November / December 2013 London & Paris |
 | Second Chance | Freja’s POV | SC | March / April 2014 London & Italy |
 | Forever You | Nate’s POV | FY | May / June 2014 London & Copenhagen |
 | The Hate Club | Georgie’s POV | HC | September 2014 London & New York City |
 | The Hen Weekend | Violet’s POV | HW | May 2015 Nice |
Tribe Employees
Executives | |||
 | Stella Judd | V, JF, IC, FY | CEO & Senior Partner |
 | Kang-sik Go | FY | CEO (Asia) & Senior Partner |
 | Sir Arthur Lovett | IC, FY | Chairman & Senior Partner |
 | Lucas Bartle | IC | Senior Partner (MD – former) |
 | Dylan Best | JF | Senior Partner (CEO of BEST) |
 | Kenneth Ives | SS | Senior Partner (CEO of Helios Villas) |
 | Nate Klein | F, SC, FY | Senior Partner (Capital Investor) |
 | Jun-hee Hong | FY | Investor / NED (CEO of Sunta) |
 | Patrick Grainger | FY | Investor / NED (CEO of Grainger Dowd) |
 | Daniel Noble | JF, IC, FY | Junior Managing Partner (Clients) |
 | Ethan Fraser | V, AY, JF, SS, IC, SC, FY | Junior Managing Partner (Creative) |
Creative | |||
 | Violet Archer | V, AY, JF, SS, IC, SC | Creative Director |
 | Harry Hopkins | IC, SC | Creative Director |
 | Will Thornton | JF, IC | Art Director |
 | Paul “Pinkie” Pinkerton | JF, IC | Copywriter |
 | Natalia Salnikova | SC | Art Director |
 | Frank Hughes | SC | Copywriter |
 | Tom Vance | IC | Art Director |
 | Ruby Sloan | JF, IC | Copywriter |
Film Production | |||
 | Freja Larsen | F, IC, SC, FY | Film Production Director |
 | Zain Haddad | SC | Film Producer (Senior) |
 | Neil Dawson | IC, SC | Film Producer |
 | Rachel Hart | SC | Film Producer |
 | Jadine Clark | IC, SC | Film Producer (Junior) |
 | Wendy Smith | JF | Post Producer |
 | Euan Morris | SC | Sound Mixer |
 | Rory Fraser | SS, SC | Music Supervisor |
 | Polly Jordan | SC | Line Producer |
 | Stevo Simms | IC | Motions Graphic Designer |
 | Skye Peters | SC | Costume & Make-up Supervisor |
 | Kris Berg | SC | Camera Operator |
 | Kwame Agbeko | SC | Production Runner |
 | Billie Moon | SC | Production Assistant |
Print Production | |||
 | Georgie Ravencroft | F, IC, SC | Studio Manager |
| Max Wolf | V, JF, SS, IC, SC | Designer (Senior) |
 | Cosmo Hinds | IC | Designer |
 | Penny Piper | IC | Designer |
Client Accounts | |||
 | Phillip Lovett | IC | Client Accounts Director |
 | Lennox Jackson | SC | Account Manager (Senior) |
 | Madeline Westgate | SC | Account Manager (Senior) |
 | Tamara Lockwood | IC | Account Manager (Senior) |
 | Sophie Page | SC | Account Executive |
Digital Technology | |||
 | Travis Beck | FY | Technical Production Director |
 | Aron Geller | FY | Technical Developer |
 | Mei Song | FY | Application Developer |
 | Rajiv Patel | FY | Solutions Architect |
 | Peter Wang | FY | Digital Programmer |
Commercial | |||
 | Joe “Griff” Griffiths | FY | Commercial Director |
 | Celine Caron | FY | New Business Manager |
Marketing & PR | |||
 | Bianca Moretti | IC | Marketing Manager |
 | Anais Tremaux | SC | PR Manager |
Administration | |||
 | Gabriel Diaz | JF, IC | Executive Assistant to Stella Judd |
 | Yinyin Gong | FY | Executive Assistant to Nate Klein |
| Lucille Monroe | JF, IC, SC | Executive Assistant to Ethan Fraser |
 | Priyanka Sharma | IC, SC | Receptionist |
 | Amy Stefanidis | IC | Receptionist |
Supporting Characters
Clients | |||||||
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Belle Oaks IC | Amelie Roche IC | Kevin Conroy SC | Julia Hinckley SC | Brett Kirkman SC | Claire Hill SC | Sandy Groza F, SC | Sir Cuthbert Ashby F |
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Jared Taft IC | Stuart Inman JF | Carly Hayes JF | Quentin Hibbard JF | Lorna Landers FY | Jeremy Landers FY | Nigel Bentley AY | Dara Williams AY |
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Jae-kwang Park IC | Darsha Setty-Epstein V | Wu Chong FY |
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BMG Employees | |||||||
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Malcolm Barrett JF | Ridley Gates JF | Diego Vega V, AY | Zoe Callaghan AY, JF | Sadie Fisher AY | Jack Shipley JF | ||
BEST Employees | |||||||
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Camila Best V | David Epstein V | Ryan Rafferty V, IC | Nancy Keffler V | Mackenzie Daniels V | Meredith Nack V | Michael Cohen V | Alison Winter V |
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Kayla Moore V | Jessica Gonzalez V | Cody Johnson V | Erica Saunders V | Lindsey Scott V | Brendan Nguyen V | Peggy Brown V | Tiffany Thompson V |
Family | |||||||
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Kirsty Cleary SS | Howard Cleary SS | Esme Cleary SS | Angus SS | Hans Larsen FY | Sara Vastergaard FY | Trine Vastergaard FY | Alberte Larsen FY |
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Lord Klein F, SC, FY | Davina Klein FY | Sam Klein F, SC, FY | Kimberly Klein FY | Benjamin Klein FY | Joshua Klein FY | Rufus Klein FY | Virginia Farmer-Cook FY |
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Phee Ravencroft FY | Clem Carruthers FY | Lea Rafferty V | Alexis Rafferty V | Taylor Rafferty V | Robyn Best V | Don Keffler V | Charlie Keffler V |
Friends | |||||||
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Richie Robbins F | JJ Sachs F | Aaron Goodwin F | Peyton Gillis F | Riley Gillis F | Evelyn Ashby-Ledger F | Imogen Blanchard FY | Tonya Drew AY |
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Agnes Lund FY | Mette Jensen FY | Ras Moller FY | Kasper Frandsen FY | Ida Frandsen FY | Per Christiansen FY | Milla Christiansen FY | Tobias Christiansen FY |
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Marek Medved JF, IC | Derrick Denham SC |
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Actors & Models | |||||||
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Lexi Grant SC | Todd Warner F | Delfina Gates JF | Alyssa Robbins JF | Nico Konstantinou SS | Athina Papadelis SS | ||
Film Crews | |||||||
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Reed McHale F | Miguel Flores F | Marge Berger F | Christy Lederer F | Chip Summers JF | Stavros Alexopoulos SS | Darius Doukakis SS | Tony Zorbas SS |
